The Knowledge at Burton

High Summer Press Day

Ok so we'd freeze if we wore shorts now, but that doesn't mean we're not looking ahead to Summer. In fact, our press team hosted the Arcadia High Summer press day this week - a chance for all the editors of the big style mags - GQ, Shortlist and many more to preview the collection before anyone else. Lucky things!

Ever keen to give you lot exclusives, our team took a few behind-the-scenes snaps, plus we've picked out just a few of our top Summer pieces that you can buy now, ahead of the holiday season (so what if you've got your beach gear before the Summer holiday's booked!).

 

 

Orange Short Sleeve Oxford Shirt, £26 /  Multi-Coloured Short Sleeve Check Shirt, £26 / Bronze Chino Short, £26 / Light Green Marl Tshirt, £8 / Blue Chino Short, £26 / Skinny Cobalt Chino, £32 / Yellow Marl Tshirt, £8

 

Shop the Summer Preview. 

Style Steal: Frankie Cocozza

With just days to go until the Celebrity Big Brother final, Frankie Cocozza is fast becoming our fave to win. Yes, we didn't think we'd warm to the cheeky chappie, but we have! And we think he's a snappy dresser too.

The king of casual-cool, Frankie wears those zip through hoodies, basic and printed tshirts, and check shirts with style. Best of all though, he doesn't try too hard.

 

Steal his style... 

Forest Green Fleck Hoodie, £28 / Navy Fleck Hoodie, £28 / Navy Long Sleeve Check Shirt, £22 / Red Long Sleeve Check Shirt, £12! / Cream Girl Print Tshirt, £16 / Grey Tshirt, £8

 

Shop all.

Buyer's Pick: The Cobalt Skinny Chinos

At Burton, we're all about looking ahead to Spring and starting to wear the trends now (who cares if it's all doom and gloom outside!)

One of the key pieces we reckon you need in your wardrobe right now, is a pair of coloured chinos.

Yep, take it in, digest it and listen, because they're not as scary as they sound.

 

Chinos Buyer Jacqui tells you why...

 

"Coloured chinos worked so well for us in Autumnal shades like rust and berry, so we've introduced lots of new colours for the Spring Summer season.

The star of the show is definitely this cobalt blue! Bright colour blocking is going to be huge for Summer so make sure you're ahead of the trend with these chinos. I will definitely be buying a pair for my boyfriend!

Style them up with a white based stripe tee and a hoodie while it's still a bit chilly, but for the Summer months, they'll look great rolled up with a pair of flip flops." 

 

Give them a go! Shop Skinny Cobalt Chinos, £32.

 

Shop all Chinos.

Attention to Detail

If you're as skint as we are this month, and are willing pay day to get its skates on, then it's likely that you won't be forking for some new gear just yet.

But you might be looking for something new, inexpensive, but a quick wardrobe re-fresher, if you will. Well our new rucksacks and belts are just the ticket - all under £30, they're easy to wear, they'll go with anything - your weekend chinos, jeans, t-shirts and hoodies - and best of all they're BRAND NEW!

 

Navy Rucksack £28 / Ecru Herringbone Web Belt £10 / Green Herringbone Web Belt £10 / Rust Textured Web Belt £10 / Camel Rucksack £28 / Navy Web Belt £6

 

That should do the trick! 

 

Shop all Accessories. 

The Spring Summer '12 Collection

It may be dull and dreary outside, but we're already entertaining the idea of Spring, and looking ahead at what's to come. 

Here's a sneaky look at the Spring Summer '12 collection, and what you can expect - sharp suits, stylish shirts, shorts and all...

 

 

Good stuff, huh? 

Sign-up to our newsletter to be the first to know when Spring Summer '12 arrives, and for now, keep your eye on New-In!

A Happy Heavyweight Birthday to Ali

 

Three time World Heavyweight Champ Muhammed Ali is 70 today!

He shone in a Golden Age of heavyweight boxing, and clocked up an impressive track record of 56 wins, just 5 losses and 0 draws throughout his career. 

Truly the Greatest!

 

   

HAPPY BIRTHDAY MR ALI! 

Sign of The Times

Check this! Our chambray shirt sneaked into the Times Magazine this Saturday!

Obviously we knew it was a winner, but those Style Editors at the Times think it's pretty neat too (and boy do they know their stuff). As the experts have suggested, team with a camel coloured wool coat, bobble hat and despatch bag for serious style points. 

 

Blue Long Sleeve Chambray Shirt £25 / Light Grey Razor Edge Slim Trousers £20 / Brown Waxed Mesh Despatch Bag £40 / Charcoal Bobble Hat £8 / Camel Hooded Toggle Duffle Coat £40

 

Your kind of look? Comment and let us know :)

I'll Take you Out...

If you're anything like us, you can't get enough of ITV's Take Me Out - those girls dressed up to the nines, Paddy's, erm, Paddy-isms (more than you could ever want here!) and those brave, BRAVE guys that have basically signed-up to be fed to the lions! 

Well, also like us, you might have a list of New Years resolutions as long as your arm - are we right? On that list, we've got 'get fit', 'save money!' and 'drink less*' (*excluding weekends, mate's birthdays and other celebratory occasions). But we've also got 'find a girl'. Call us lame, but we're after a lady friend for 2012. So without going all Mark Wright on you (we can't be the only ones who cringed at his confidence boosting tips for blackout contestant George on Saturday's show? Well, that snake didn't help), we're lending you lot a helping hand.

This is the quick-fix, what-to-do when you've met a girl, want to take her out, and the panic sets in, sot of plan. Follow these and you're sail through to make it to a second!

 

THE DATE OUTFIT

Being a menswear brand and all, we know how to make you look the part. Dress to impress - literally. Here's just a few neat outfits you can wear to impress the lady from the word go...

 

BOWLING: Chambray Shirt £25, V Neck T-shirt £8, Tapered Twist Apricot Chinos £32 / CINEMA: Navy Check Long Sleeve Shirt £25, Grey Herringbone Plimsolls £18, Dark Wash Jeans £40 / DINNER & DRINKS: Knightsbridge Shirt £30, Loake Brogue Boot £150, Skinny Purple Chino £32

 

 

CONVERSATION, MANNERS AND ALL THAT

Retrieve everything your ma said about manners - please's and thank you's are non-negotiable (in life, but on a date, especially). Other courtesies like being polite to that barman who's taking FOREVER to pull you a pint, holding the door open for your date while she's teetering along in her heels and refraining from littering your conversation with swear words, will create the right impression.

 

 

CHEESY CHAT-UP LINES (**CRINGE ALERT!**)

 

Avoid the below at all costs! But have a laugh reading them...

 

Did it hurt? When you fell out of heaven...

I hope you know CPR? Because you take my breath away...

Do you have a map? Because I keep getting lost in your eyes... 

Is there an airport nearby? Or is that my heart taking off?

 

We're speechless.

 

GOOD LUCK BOYS!!

13 New Things on Friday 13th...

We're not superstitious or anything, and we definitely don't think anything bad is going to happen today (let's get that straight). But we are opportunists, and we are using Friday 13th to show you lot 13 amazing, brand new things you can buy right now.

See what we did there?

 

From left to right, top to bottom: Bronze Jeans £32, Red Gilet £38, Denim Shirt £30, Hulk Sweatshirt £28, Stripe T-shirt £16, Burgundy Chino £32, Navy Dot Shirt £26, Camel Rucksack £28, Grey Patch Hoody £28, Varsity T-shirt £16, Mint Green Chinos £32, New York Sweatshirt £25, Stripe Polo £20

 

Shop New In.

Prints: How to Wear

Now you've got your eye on a new printed tshirt or sweatshirt, spare a sec to think about how you're gonna wear it. Do your new printed top justice and don't just wear it with any old thing - look current and cool by taking note of our ready-made looks...

 

THE OFF-BEAT STUDENT LOOK

If you're swaying towards a grey marl printed sweatshirt, then it's best teamed with some coloured chinos to brighten your oufit overall. We like the look of these skinny burgundy ones, which aren't too shouty, but any colour really will do! A camel rucksack and a pair of denim slip-on plimsolls will tie everything together nicely.

 

THE ROCK TOUCH

Sketchy skulls, skeletons and eagles feature heavily on our gothic rock inspired printed t-shirts. Don't get us wrong - they'll look cool thrown on with a pair of scruffy or skinny jeans, but if you really want to ramp up the styling, then here's how. Cherry red chinos, black lace-up plimsolls and some wristwear - job done.

 

THE AMERICAN WAY

Drift King leads the way for this vintage American inspired look - washed out logos on sun faded colours, exactly the type of tshirt you'd wear to fix your car (if you lived in the States - but we'll just wear it for the pub instead). These lot look super casual with jeans, and if you want to smarten up your act without losing that preppy American-inspired look, then go for some natural coloured chinos.

 

Shop Prints.